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Trademark Search and Monitoring
Trademark monitoring and search are essential components of trademark management and protection. They involve searching and monitoring the use of trademarks to ensure that they are not being used by unauthorized parties or infringing on the rights of other trademark owners.
IP Brigade’s exhaustive Trademark Search & Monitoring solutions are designed to give customers the insights they need before they file for trademarks as well as keeping an eye out for trademark infringement.
Why Trademark Search & Monitoring?
- Identifying opportunities and risks: Trademarks are valuable assets that help distinguish a company's products or services from those of competitors. Conducting a trademark search helps ensure that a proposed trademark is not already in use by another party, which could result in costly infringement issues. Ongoing trademark monitoring helps protect the value of a trademark by identifying and addressing potential infringement issues early.
- Avoiding infringement: Trademark search helps identify existing trademarks that may conflict with a proposed trademark, which can prevent infringement issues and potential legal disputes. Ongoing trademark monitoring helps identify potential infringement issues early, which can help prevent further unauthorized use of a trademark and mitigate any potential damages.
- Protecting brand reputation: Trademarks are often associated with a company's reputation and brand identity. Unauthorized use or infringement of a trademark can damage a company's reputation and brand image. Ongoing trademark monitoring helps identify potential infringement issues early, allowing for quick action to protect the trademark and minimize any damage to the company's reputation.